The thing about style and shopping apps is that they usually cater to one body type - and God knows that usually isn’t mine. For one thing, I’m not tall or leggy. I have a small waist and hips but my torso is short. My shoulders are broad … I suppose I could go on. The point is, an outfit I fall in love with online does not always translate to perfection on me.
Luckily there are some West-Coast Canadian ladies who share the same frustrations and have created an app to bring like-sized women together to share tips and outfits! Beau Coo's clever tagline is “pics on someone your own size”, which is exactly what the app is about. Once you download the app, it prompts you to input your body dimensions and offers you women who fit your shape and size.
Once you’ve taken a photo, you’re asked to decide what sort of garment it is. Next you indicate the size, the store you’re at and the brand. The final option is to discuss the fabric, the fit and any other important nuances about the piece that you are considering. You can now choose to share on Twitter and Facebook or just publish to the app.
Remember Cher Horowitz’s virtual closet?
That is exactly what this app is about - only there are so many Chers who have dimensions just like yours shopping all over the world!
I’m looking forward to connecting and virtually shopping with women who have the same sizing as me and just being as body-positive as we all deserve to be!
Right now BeauCoo is only available for the iPhone but in due time all of y’all will be able to basque in this added shopping fun!